With nearly nine million Tunisians on Facebook, your ads are not short of attention. What decides the sale is what happens after the message arrives. Buyers write to several pages at once and order from the one that answers first.
Speed wins the sale
Research on lead response consistently finds that buyers go with the first business that replies — one widely cited figure is 78%. In social selling the window is even shorter: a customer who asked "prix?" at 23:40 has usually moved on by the time you answer at 10:00.
Prepare the five answers everyone asks for
Most messages ask the same things. Write the answers once, clearly, for every product:
- Price, and the price for packs or quantities.
- Sizes, colours and what is in stock.
- Delivery fee and delivery time per region.
- Payment: cash on delivery.
- Exchange and return policy.
Answer "prix?" in the comments, then move to DMs
Comments under ads are public questions from interested buyers. Reply quickly in the comment and continue in private messages, where you can take the order. Ignored comments look like a page nobody runs.
Cover nights and weekends
Many orders arrive outside office hours, when people finally have time to scroll. Either plan shifts for the evening, or let an AI agent answer while your team sleeps and hand the tricky conversations over in the morning.
Use AI, with guardrails
An AI agent is only as good as what you give it. Before letting one answer customers:
- Give it your real catalog: prices, variants, stock, delivery fees.
- Write rules for what it may not promise: discounts, delivery dates, exchanges.
- Decide when it must hand over to a person.
- Review the questions it could not answer every week, and teach it the answer.
Roodix AI sales agent works this way, and every unanswered question is collected for you to review.
Turn the chat into an order
Once the buyer is convinced, collect the order in a fixed sequence — variant, phone, governorate and délégation, address, name — and repeat the total. Then put it somewhere better than a notebook: an order board your whole team can see.
See how orders flow from the inbox to the order board.
Frequently asked questions
How fast should I reply to Facebook messages?
Within minutes if you can. The longer a buyer waits, the more likely they order from another page.
Should I hide prices to force people to message me?
Hidden prices bring more messages but also more frustrated buyers. If you do it, make sure every "prix?" gets an instant answer.
Can one inbox handle Messenger, Instagram and WhatsApp?
Yes. A unified inbox brings all of them, plus comments, into one place for your team and your AI agent.
